In 2000, Ubisoft acquired two major North American game production companies: Red Storm Entertainment and TLC GAME Studios.

Ubisoft North America Studio was established in 2002, mainly operating the modeling work of large-scale game IP and initial game construction.

Ten years ago, a college student who had just graduated from school joined Ubisoft North America Studio with a dream he yearned for. He is Chirs Keanu, the chief game design consultant of Ubisoft North America Studio.Chirs is working hard with his dream in Ubisoft North America Studio. Among them, he was so talented that he finally joined Ubisoft’s number one working group at the time and took on the heavy responsibility of game design.

Eight years later, Chirs was responsible for the design and construction of the games “Assassin’s Creed: Odyssey” and “Assassin’s Creed: Startup”. Ubisoft’s first mobile game was launched hotly. After these two games were launched, they received a hot response. The sales of “Assassin’s Creed: Odyssey” reached 290 million euros. And the sales of “Assassin’s Creed: Startup” reached 80 million euros.

In the same year, there was a wave of blockchain games around the world. The combination of games and blockchain technology allowed more game practitioners to see the hope of breaking out of the industry blockade of traditional game companies and being able to rise in it and become a new star in the industry. After the two games designed and constructed by himself have received enthusiastic response, Chirs Keanu proposed to integrate the large-scale game IP designed by himself with blockchain technology, so that the traditional game industry will feel the impact, thereby pushing the game industry to a higher level.

After achieving great success, Chirs Keanu took the lead in proposing changes, trying to integrate blockchain technology in games, so that more game industry players are more eager to try and want to break out of the traditional game industry. Chirs Keanu proposes “Let more people experience a different feeling while playing games, and go deeper into it, so that the game will rise to a new height.” Blockchain technology brings safer and more transparent ownership distribution to games. Every player in the game can participate in the development of the game, and it can also interact with the virtual and the reality.